Consulting Services

I find the sweet spot between what a brand wants to say and what their audience actually wants to hear — then I build the content that closes that gap. I've spent over a decade doing this, leading full-funnel campaigns for brands like Dunkin', Pepsi, Uber Eats, Netflix, and more. Here's what that looks like when we work together…

    • Strategic content recommendations

    • Campaign brief development and ideation

    • Channel and audience prioritization and optimization

    • Deck positioning

    • Brand voice assessment and definition

    • Messaging guidelines

    • Cross-platform style guides

    • Positioning strategies

    • Whitespace identification

    • Assess and optimize current operations

    • Implement workflows

    • Project management

    • Content ecosystem analysis

    • Editorial calendar strategy

    • Content mix recommendations

    • Audience optimization

    • Website

    • Newsletter

    • Social media

    • E-commerce

    • Sales materials

Select brands I’ve built campaigns for: